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Insight: Robyn Pocker

Insight: Robyn Pocker

“The beauty of what I do is enhancing whatever is precious to our clients,” says Robyn Pocker, the third-generation owner of custom framing company J.Pocker, which has five locations across the Tri-State Area. “My parents and grandparents were always about service and my philosophy is exactly the same.” When it comes to her clientele, Pocker has worked with a roster of illustrious names, such as design doyennes Sister Parish and Bunny Williams. In fact, it was Williams who gave Pocker some pivotal advice. “I once heard her tell a story about taking the leap to start her own firm. She said you can’t overthink it; you just have to take the plunge.”  at night, Pocker decided to buy out her business partner. Though her expertise lies in finding historically accurate matting and framing for artworks from various time periods, she has embraced new technologies. Recently, she’s been experimenting with Plexiglas. “This is not the Plexi of the 1960s!” Pocker says. “We can create frames that make photographs look like they are floating.” Such striking installations are a testament to her motto: “You don’t get a second chance to make a first impression.”

LX: Work approach:

RP: Any family business comes with a legacy. We are selling a very specialized item, which requires education and industry knowledge.

LX: Dream collaboration:

RP: Bunny Williams is a designer whom I have long admired. It was very rewarding to collaborate with her last spring on a line of framed artwork designed to hang as a gallery wall.

LX: Go-to decorating sources:

RP: In New York, Flair in SoHo is a gorgeous shop and William-Wayne & Co. is great for tabletop. In Paris, my favorite store is Merci.

LX: Entertaining musts:

RP: For me, it’s all about tabletop. I love to set the table with both new and heirloom pieces, and beautiful flowers. I don’t save anything for special occasions; I use it all now. I set a pretty table, my homemade bread, and after that, someone else’s cooking is just fine.

jpocker.com;
212.838.5488 

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